Backing practical builders in Technology, AI, and Consumer Goods.
Lineli Invest is a privately held investment company. We partner with early teams turning real customer problems into durable products.
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Thesis
We invest where technology compounds advantage and distribution can be measured. We prefer simple products with clear unit economics over complex stories. We back founders who ship, listen to users, and iterate fast. Primary geographies: India and the Nordics.
Focus
Technology
AI
Consumer Goods
What we look for
- Stage: early (pre-seed to seed) or profitable small companies ready to scale.
- Signals: sharp insight into a specific customer, fast learning loops, and a path to distribution.
- Moat: data, network effects, or switching costs that grow over time.
How we help
- Product & GTM: pressure-testing problems, pricing, and messaging.
- Hiring & Ops: lightweight operating rhythms, first key hires, and partner intros.
- Capital Network: introductions to angels and co-investors when it’s time. or switching costs that grow over time.
Selected Portfolio
Principles
- Be clear.
- Move fast, measure faster.
- Default to founder time.
- Write it down.
- Long-term over headlines.
Contact
For founders: send a short note with the problem, who cares, why now, and a link to a deck or product.
Lineli Invest IT PVT.LTD. Operating across India and the Nordics. All information on this site is provided for general informational purposes only and does not constitute an offer to sell or a solicitation of an offer to buy any securities. Any investment involves risk, including loss of principal.
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